turner4D | Carpe Colloquium

 

For many years I have been pushing my colleagues to more fully integrate social media into their advocacy campaigns. While many were using social media to raise awareness about their issues and mobilize activists to take action (with both direct social media appeals and peer-to-peer appeals to send emails to Congress), none were using social media itself to deliver the messages to lawmakers. In 2010 I trained some of my colleagues to use social media to deliver messages to lawmakers, encouraging them to pass specific legislation. That resulted in the ENOUGH Project successfully passing two pieces of legislation that year by mobilizing its activists to post directly on key legislators Facebook pages. In the years since, “social advocacy” has become more common, though still not pervasive. But when it is used, it yields great results. Read a personal story from long-time advocacy organizer Shelley Moskowitz about how she and her team used Twitter in the eleventh hour to catch the attention of a senator and save their campaign in Alan’s post at Social Media Today. __ Alan Rosenblatt, Ph.D. is Sr. VP of Digital Strategy at turner4D and a 20+ year veteran of digital politics.  He writes every other Tuesday for Social Media Today, where…

The 9/11 Pentagon Memorial in Washington, DC on the 14th anniversary of the attack.  Photo by Mattia Bütikofer. On 9/11 2001, at the time those hijacked airplanes were smashing into the World Trade Center, I was 8 years old and had just started my 3rd year of primary school; much more interested in toys than politics.  I could never have imagined that exactly 14 years later I would be sitting on a bench at the Pentagon 9.11 Memorial with turner4D Managing Director Sid Balman. I am Swiss, working at business campaigning GmbH and I’m currently visiting our US-partner, turner4D. Americans can tell you exactly where they were and what they were doing on 9/11.  But also in Switzerland, many can clearly remember the day, even those who were just kids. The Swiss were shocked about the scope of the attack, and like most people around the world supported a strong response. There was support for fighting such terrorism in my circle of acquaintances, but disappointment in the way it has dragged out with mixed results and how it seems to have hardened the United States and much of the world against peaceful engagement. I’m told that the themes of American country music…

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 By Jillian Slutzker of Creative Associates International For 36 hours, nearly 20 peacebuilding experts and technologists huddled around laptops in a rush to hammer out new games, applications and tech tools to counter violent extremism as part of #PeacehackDC.  Hosted by Creative Associates International in partnership with International Alert, #PeacehackDC joined concurrent hackathons in Barcelona, Beirut and London Sept. 25 and 26 in a global effort to develop technology solutions to promote peace and mitigate violent conflict. A similar event occurred in Colombo a week earlier. Together, the hackathons tackled challenges from the global refugee and migrant crisis to countering the influence of extremists groups like ISIS, which garners more than 50,000 pro-ISIS tweets daily. “I think one of the biggest opportunities for technology and countering violent extremism is the fact that technology, mass media and other tools are already widely used by people who are extremists,” says Ayan Kishore, Senior Associate in Technology for Development at Creative. Kishore says that by using existing tools to strategically dispatch peaceful messages, “we can actually take back this media space that is being used more effectively by those who are interested in conflict and not in peace.” TACKLING TOUGH CHALLENGES Prior to…

The search for the Grail has consumed many a person over the past two thousand years, both fictional and real, so much so that “searching for the Grail” has become a meme more universal than even naming every American political scandal “-gate.” What makes the search for the Grail such a powerful meme is its combination of being a lofty goal that no one has yet achieved. In the world of social advocacy and politics, in my opinion, the so-called Grail is the ability to fully understand the downstream influence of your campaign’s social network. When Buzzfeed announced its new analytics technology last April, POUND, I thought, for a moment, that they had found the Grail I seek. Not quite. That is not to say that POUND is a failure; quite the contrary. POUND is a stunning advance in social media metrics. But it does not go as far as I would like. To read more of Alan’s analysis of POUND, please see his article in Social Media Today. __ Alan Rosenblatt, Ph.D. is Sr. VP of Digital Strategy at turner4D and a 20+ year veteran of digital politics.  He writes every other Tuesday for Social Media Today, where this post originally appeared.

Posted by Alan Rosenblatt in Social Advocacy & Politics, Social Media Read More

WASHINGTON__turner4D has been working behind the scenes for almost two years to develop and implement digital strategies for dealing with the rise of violent extremism. That quiet engagement will change Sept. 25-26 when Turner participates in a Washington conference at which technologists and peace practitioners collaborate on online tactics to counter the type of violent extremism that is ripping apart the Middle East and North Africa, while unleashing a flood of refugees unseen since the darkest days of World War II. Managing Director Sid Balman and Senior Vice President for Digital Strategy Alan Rosenblatt will lead Turner’s delegation at Peacehack DC, organized by Creative Associates International, a Washington-based international development organization. Peacehacks will also be held at the same time in Lebanon, Spain, Sri Lanka, Colombia and the United Kingdom. Mr. Balman will participate in a panel discussion that kicks off the event, along with Dara Katz, Deputy Executive Director of the U.S. Agency for International Development’s Secretariat for Countering Violent Extremism; Olive Wilcox, a deputy policy chief in the State Department’s Bureau of Counterterrorism; and Elizabeth Hume, senior director for Programs and Strategy at the Alliance For Peacebuilding. Paul Turner, a senior conflict advisor at Creative Associates, will moderate…

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