Cindy Hoffman is an award-winning communications and public affairs leader with more than 20 years of experience in advocacy communications and a proven track record of designing and leading winning campaigns for high-profile issues involving women’s rights, wildlife conservation, and the environment.
At the Maryland affiliate of the National Abortion and Reproductive Rights Action League (NARAL), she directed lobbying, fundraising, and communications efforts that resulted in the passage of pro-choice legislation to codify Roe v. Wade. She then led efforts to secure the law through a statewide referendum campaign.
Cindy has been a leading expert in communications for the conservation community for more than 20 years, through leadership positions at the Endangered Species Coalition, the U.S Fish and Wildlife Service and Defenders of Wildlife.
She has extensive experience in message development and has created multi-level communications campaigns combining earned media, radio, video, online, and social media ads with powerful messages that move the needle, influencing members of Congress and other decision-makers to vote the right way.
Cindy has produced award-winning documentaries, educational videos, and public service announcements, and has conducted media trainings and managed story banking efforts. She is on the steering committee for the Progressive Communicators of D.C.