March 29, 2017

Facebook Buzz Predicts Bernie’s Rise

In my latest column I show how Bernie Sander’s Facebook buzz is a predictor for his primary and caucus successes. On March 8, while still trailing Hillary Clinton on buzz, he was rising and she was falling. Subsequent delegate tallies in primaries and caucuses showed a narrowing of Clinton’s lead. Then, from March 22-28, Sanders outperformed Clinton on Facebook…
March 24, 2017

Wake Up! The Fight for #LGBTQ Rights Has Just Begun.

Did you hear that? That was the sound of a bomb being dropped on the LGBT citizens of North Carolina. This week, the legislature called a special session – the first in North Carolina in 35 years – for the sole reason of overturning a non-discrimination law against LGBT people in Charlotte. That was it. No other reason. They spent…
March 15, 2017

Company News!

We are proud to congratulate the talented and amazing Senior Vice President Violet Tsagka as she moves to a new position at Creative Associates International. Violet will be joining the international aid behemoth’s creative team as a Technical Manager II. Among other things Violet will be working on the firm’s digital media projects. In other exciting Turner news, Abigail Shirley,…
Digital Strategy
March 13, 2017

DrDigiPol Digs into Breitbart, Trump & the Rise of Hate-Driven Populism in the US & Europe

The Dr. DigiPol Show has been digging into how Breitbart and Steve Bannon have been deeply involved in shaping politics in Britain, the US and now across Europe. First, Alan and Suzanne explored how provides a good signal to see where the Trump Administration is going:Then Alan interviews Criminal Justice Professor Paul Leighton about the rise of hate crimes and the Director…
Food for thoughtTurner4D
February 12, 2017

Let’s Make the World a Better Place Together

By Suzanne Turner, President, turner4D, and Alan Rosenblatt, Ph.D., Partner, turner4D   With the myriad of social media channels and tools, news outlets, websites (yours and theirs), influencers and policymakers out there it is easy to get lost in the weeds; to focus so much on tactics that we lose our strategic way. Good strategic vision is the cornerstone of…
January 29, 2017

PT Barnum Runs For President: the Queen of Snark Talks Back

Trump’s masterful move to shun the Fox’s broadcast of Thursday’s Republican debate grabbed headlines and sound bites.What are we political communicators to make of this? Trump is a tyrant and a showman, using his exceptional publicity skills to dominate the spotlight. This delights bad boys and girls everywhere. But was that his real goal? Or was he stupid like a…
January 26, 2017

It’s Academic, But Is It Social: @DrDigiPol Talks About @turner4D’s University #SocialMedia Package

In the tradition of turner4D’s work building enterprise-level social media programs for news media outlets, think tanks and advocacy groups, we now have a fully developed service offering for universities, colleges and large academic units within them. Our services include introductory and advanced social media training for faculty and strategic training for the school’s marketing team, as well as a…
Digital Strategy
January 12, 2017

New Year’s Resolution: Take Your Organization’s Social Media Program to the Next Level

Did your organization make a New Year’s Resolution to beef up its social media presence? If not, maybe you should consider adding that to your list. And far be it for us to ask you to make such a commitment without offering you the support you will need to be successful. turner4D specializes in helping organizations take their social media…
January 11, 2017

Social Advocacy and Politics: Social Media and Violent Extremism

Twitter’s clarification of its rules regarding the posting of threats and promotion of violence raises (again) two key questions regarding how we evaluate and respond to social media posts about the use of violence to pursue extremist goals. How do we differentiate between people talking about violent extremism and people promoting it? Is it better to ban promoters of violent…